Since the 'Winks by Georgie' packaging debuted in stores in 2012, it has been featured in several fashion blogs and media outlets, including Instyle magazine and Gilt.com.
For Georgie Beauty's first product launch, I designed the Winks by Georgie identity system, which includes the logo, signature fan pattern, information inserts, store displays, and the ‘Winks’ packaging series. The design concept for this packaging is based-off of Georgie Beauty’s own “eco-luxe” mission statement and their vision of the modern woman. Winks by Georgie is now carried in many nation-wide luxury retailers, including Neiman-Marcus and Nordstrom’s.
winks by georgie |
retail branding & packaging